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What "Average Joe" Really Thinks
- Written by Lance Roberts | Wednesday, November 09, 2011
Every day we are bludgeoned with a variety of economic reports from various government agencies about the state of the economy. Most of these reports have some form or another of "seasonal adjustments", speculations, estimations or just flat out "guesses" about what is going on in the economy. What we tend to find out over time is that these numbers are generally overly optimistic during recessionary periods as we are in today.
Today, we are going to look at three different polls from the Gallup organization on consumer spending, the economy and employment. The Gallup organization has studied human nature and behavior for more than 75 years and focus on what people "think and feel" about various issues. They employ many of the world's leading scientists in management, economics, psychology, and sociology, and other consultants to identify and monitor behavior.
The key difference between Gallup and the various government agencies is that these polls are direct questionnaires to individuals and the responses are tallied and reported. There are no adjustments, assumptions, guesses, etc. In the famous words of Bill Clinton; "What is...is."
Consumerism
So, with that in mind, let's start by taking a look at the consumer spending poll. In the recent 3rd quarter GDP report we saw the personal consumption expenditures made up a very large portion of the increase in GDP. While the media trumpeted the consumption as a return of the consumer the reality was it was spent on utilities and healthcare rather than "other" types of consumption.
This clearly shows up in the consumption spending of average Americans that were polled by Gallup. The consumer spending poll tracks the average dollar amount Americans reported spending or charging on a daily basis NOT COUNTING the purchase of a home, auto or normal household bills. Therefore, this survey strips out the spending on utilities and focuses on the actual purchases of "stuff" that drives final demand for businesses. As you can see there has been virtually no movement in the index since the recession took hold in the U.S. which is indicative of their attitudes that we never left a recession to start with.
More importantly, the index was at 81 at the beginning of July when 3rd Quarter GDP started and ended the 3rd Quarter period at 59. So, while GDP reported a surge in Personal Consumption Expenditures (PCE) in the first "ESTIMATE" of 3rd quarter GDP; the Gallup survey of consumer's actual spending patterns DECLINED by 27% during the same period.
Employment
Not surprisingly, employment plays a big factor in consumer spending. If the consumer is unemployed or underemployed they tend to have less money to spend. Therefore, this shows up in consumer spending patterns. While the Bureau of Labor Statistics does a lot of estimating with seasonal factors and "birth/death adjustments" when reporting employment and unemployment in the U.S.; the Gallup survey simply asks individuals in they are under-or unemployed.
Gallup's U.S. employment measures report the percentage of U.S. adults in the workforce, ages 18 and older, who are underemployed and unemployed, without seasonal adjustment. "Underemployed" respondents are employed part time, but want to work full time, or they are unemployed. "Unemployed" respondents are those within the underemployed group who are not employed, even for one hour a week, but are available and looking for work. Results for each 30-day rolling average are based on telephone interviews with approximately 30,000 adults. The BLS report includes individuals that are 16 years and older and uses seasonal adjustments for comparison.
While the number of those directly unemployed has fallen from the peak of when this poll was began at 11% to 8.5% today the number of individuals that are underemployed has fairly stagnant and close to its peak of just over 20%. The recent decline in the percentage of unemployed does confirm the recent slight upticks in hiring seen in the recent employment reports. However, it also shows that a lot of that hiring may be occurring in areas that are part time or lower paying wage jobs as shown by the larger uptick in the "underemployed" status recently.
Regardless, the levels of unemployment and underemployment are high, and while recent improvements are encouraging, any economic shocks could send these numbers higher in a hurry. Notice the spikes in both reports early in 2011 as the economy was struggling through a very weak patch. With the "super committee" now effectively out of commission and automatic spending cuts looming that will subtract from GDP growth, international worries and a potential recession in the next year there are plenty of catalysts to send workers back to the unemployment line. This leads us to the confidence in the economy as a whole.
Economic Confidence
Gallup's economic confidence survey which is the combined responses to two questions: 1) rate the economic condition of the country today, and; 2) is the economic condition getting better or worse, really ties into consumers employment status and their ability to live. The chart compares the results of the economic confidence survey to the S&P 500. What is important to note is that economic confidence is closely tied to the performance of the S&P 500.
This was "The Bernank's" direct remarks when launching QE 2 in 2010 when we said that by targeting asset prices it would boost consumer confidence. He was correct. As the market rallied consumers expectations about the economy improved but unfortunately their ability to consume didn't improve along with it.
However, there is another way to look at this chart. The economic survey has tended to be a leading indicator of the economy as a whole and the markets. The last time that the survey had declined to these levels the economy was mired in a deep recession BUT the market was still near its highs. As we have discussed in recent missives on the economy, and as confirmed by the ECRI, we are likely in, or about to be in, a recession. If that analysis is correct then the economic survey may be confirming the same which means the stock market has some catching up to do.
It's All About The Consumer
While we watch the almost daily deluge of government reports that the media focuses on from one minute to the next it is important not to forget that it really all revolves around the consumer and primarily the small businesses that make up the bulk of hiring in the country. With real incomes declining, debt burdens stripping cash flows, home values falling, international turmoil, domestic political infighting and concerns about keeping a job if they have one, or finding one if they don't, there are not a lot of positive inputs to spur a strong consumer driven recovery. This lack of demand by the consumer is also why small businesses have no appetite for obtaining credit, increasing production or expansion of hiring beyond absolute necessity.
So, while "Rome burns" and our government "fiddles" while warring amongst itself over what policies to enact, where to cut spending or how to increase revenues it is important to remember that there are "real" people affected by the decisions made and actions taken. This is why I find the Gallup polls interesting - it is the voice of the "average American" ringing through and it is only a shame that our leaders aren't listening.
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CNBC: My Take On Employment Data
This past Friday I visited with Bill Griffith, Maria Bartiromo and Rick Santelli on CNBC to discuss my views on the latest employment report. My take is somewhat basic in regards to the data - on a macro level the jobs that are being created are temporary, low paying, jobs that do not create long term sustainabilty for economic growth.
As I stated in "Employment: The Macro Trends":
This problem with part-time employment is that it does not increase economic prosperity. Part-time employment, as discussed in the "Labor Hoarding Effect," has been an aggressively used tool by corporations to suppress wage growth, reduce overhead costs and increase profitability. The problem is that with the Affordable Care Act gearing up to start in 2014 even more businesses will resort to part-time employment to reduce the increased health care tax burden. I stated that:
"The issue of 'labor hoarding' is an important phenomenon that is likely obscuring the real weakness in the underlying economy. Without an increase in the demand part of the equation businesses are likely to continue resorting to further productivity increases to stretch the current labor force farther to protect profitability. However, as we may currently be witnessing, businesses may be reaching the limits of what they can do to continue increasing profits at the bottom line while revenue declines at the top. The implications for the financial markets going forward are clearly negative."
There has been little improvement in the number of people working part-time for economic reasons. However, as I stated, such weak employment leads to dependence of government subsidies which explains the rise in disability claims and food stamp participation as individuals seek to make ends meet.
I also discuss my views on the market and where to invest.
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- • A Little Followed Indicator Hints At Recess...
- • Inflation Pressures Rising In The Core
- • Economic Deluge - Economy Shows Some Positi...
- • Is The Gold Run Over?
- • Import Prices Jump - Recession Odds Increas...
- • NFIB - Bounce Off The Bottom
- • No Holiday Cheer In Retail Sales
- • A Million Dollars Ain't What It Used To Be
- • STA RIsk Ratio Turns Up - We've Seen This B...
- • Consumer Sentiment Ticks Up
- • What Are Initial Claims Not Telling Us?
- • Is Consumer Spending Really Surging?
- • Could Gasoline Prices Trigger A Recession
- • Market Rallies Into EU Meeting
- • ISM Composite Index Ticks Up
- • The Real Employment Situation Report
- ► November (29)
- • Economic Data - Headlines Bullish
- • Markets Surge As World Engages In Global Ba...
- • Was That The Consumer's Last Gasp?
- • Housing - The Margin Effect
- • Economic "Run Down" - Weakness Emerges
- • GDP - Revised Down
- • Is Market Warning Of The Next Lehman Event?
- • EOCI Index Improves - Is It All Clear?
- • Philly Fed Survey - Predicting A Peak In Ea...
- • US Debt To GDP Now 98.9% And Rising
- • Inflation - A Continued Problem For Consume...
- • Economy Shows Tenative Signs Of Improvement
- • Debate - Is US Becoming Japan
- • Presidential And Decennial Cycles - What Ab...
- • Consumer Sentiment Driven By Market Rally
- • Net Export Prices Turn Down
- • What "Average Joe" Really Thinks
- • Blood Bath As Italy Faces Crisis
- • Are Oil Prices Confirming ECRI Recession Ca...
- • Oil Price Spike Update
- • No Joy In NFIB Report
- • Market Vs Economic Cycles And Sector Rotati...
- • Employment - The Good, Bad & Ugly
- • ISM Non-Manufacturing Index - Not Adding Up
- • Productivity Up - Costs Down
- • Fed's Outlook Much Weaker Than Reported
- • Food Stamp Usage Sets New Record
- • Fed Trapped By Inflation
- • Manufacturing Not Showing GDP Strength
- ► October (24)
- • STA Risk Ratio Turns Up
- • Buy Signal Is In - But Move Slowly
- • Recession Still Likely Despite Bump In GDP
- • A Haircut, Boost and Drop
- • New Homes Sales - Glued To The Bottom
- • Consumer Is Key To Next Recession
- • Case-Shiller 20-City Index Flat As HARP Wil...
- • CFNAI - Better But Still Negative
- • Understanding Federal Debt: Point - Counter...
- • Temporary Bounce In Philly Fed Confirmed By...
- • Inflation Rises Along With Housing Hopes
- • Snipe Hunting In The Housing Market
- • Der Spiegel is Der Wrong
- • Inventories, Sentiment and Sales - Behind T...
- • The Empire Is Tarnished
- • A JOLT To The System
- • NFIB and PCI - More Signs Of Weakness
- • 1929-45 Vs Today - Following The Same Path
- • Unemployment Report Worse Than It Looks
- • Bearish Sentiment Abounds
- • ISM Composite Index - Been Here Before
- • Yield Spread Confirming Recession Call
- • Market Breaks Its Neck
- • ISM Manufacturing Index - Backlog Drawdown ...
- ► September (34)
- • 5 Months Down - Time For A Bounce?
- • Economic Trifecta - But No Winners
- • Economy Upticks & Jobless Claims Fall
- • Gallup - Economic Confidence Slides
- • Can Margin Debt Give Us A Clue On Market Di...
- • Euro Tarp - Why It Will Be A Screaming Fail...
- • Consumer Doldrums
- • Chicago Fed National Activity "Slowing Down...
- • End Of Week Technical Wrap Up
- • The Yield Spread Is Lying About The Coming ...
- • Leading Indicators Predict Weaker Economy
- • Why The Fed's "Silver Bullet" Won't Kill Th...
- • Fed Buy's Paltry $ 400 Billion - Need A Hug...
- • Market Weak - Waiting On The Fed
- • Housing Still A Drag
- • Consumer Confidence Remains At Lowest Level...
- • Coordinated Central Bank Intervention Creat...
- • Philly Fed Survey - Predicting Recession
- • CPI Rises - Inflation Hits Home
- • Consumers Tapping Out Savings To Spend
- • PPI - Pushing A Slowdown
- • NFIB Confidence Slides Lower
- • Export Prices Still A Negative For The Econ...
- • The Great American Economic Lie
- • High Yield Spread Signaling Recession
- • The Economy Weakens More
- • Obama's $ 400 Billion For Jobs And Counting
- • Trade Deficit - Points To Possible Uptick I...
- • Another Domino Falls For The Market
- • Corporate Profits Are In Trouble
- • Are Stocks Undervalued?
- • European Markets Down Sharply
- • Jobs - What Jobs?
- • Why Unemployment Is About To Surge
- ► August (38)
- • Market Bounce OR New Bull Market
- • Chicago ISM Confirms Weakness
- • Consumer Confidence Collapses - Again
- • Personal Incomes Still Under Pressure
- • Annotated Bernanke Speech - The Elusive Eco...
- • Corporate Profits - Hinting At Recession
- • GDP - Revised Down
- • The Deficit Spending Trap
- • Will Ben Go For Another Round Of QE?
- • Boomers - Are Going To Be A Real Drag
- • No Job = No New House
- • Beware Of Long Term Investing Advice
- • Technical Market Overview
- • EOCI Index Now At Recession Levels
- • Composite Inflation Index Warning Of Slower...
- • 7 Things That Make Me Worried
- • The Difference Between "WHAT" and "WHEN"
- • Empire Fed Index - 3 Strikes You're Out
- • Rosenberg On The Economy
- • Consumer Confidence Collapses
- • Trade Deficit Points To Sub-1% 2nd Qtr GDP
- • 7 Things My Mom Taught Me About Investing
- • Blood In The Streets - Part II
- • Ceridian UCLA Consumer Pulse - Going Flatli...
- • Market Bounce - Was It Stealth QE3?
- • FOMC Meeting Ends - No Change To Stance
- • NFIB Survey Says...Higher Taxes Won't Work
- • Panic Attack! Markets Extremely Oversold
- • Employment Report Less Than Meets The Eye
- • Market Trashed Again! Panic Hits.
- • Recession Almost A Certainty
- • QE 3 Coming - But Won't Save The Economy
- • Yield Curves & The Fed Model
- • ISM Composite Index - Continues Decline
- • Market Trashed - What Now?
- • Personal Income Under Pressure
- • ISM - Clinging On For Dear Life
- • Debt Deal - A Complete Failure
- ► July (38)
- • We Are All Guessing
- • Dismal Economic Numbers
- • 10 Lessons Learned From Poker
- • STA Risk Ratio - Still On Sell Signal
- • GDP - 2nd Quarter Estimate
- • Consumer Un-Confidence
- • Are We Headed For A Second Recession? Upda...
- • Chicago Fed National Activity Index Confirm...
- • Decline In Profits Leads Index
- • EOC Index Shows Economic Weakness
- • Help Wanted - Not So Much
- • Existing Home Sales - A Resumption Of Decli...
- • Housing Starts - Bouncing Along The Bottom
- • You Can't Have A Jobless Recovery
- • NAHB Housing Index - No Signs Of Life
- • Commentary: A Default Would Devastate D.C.-...
- • Tax Reform -The Overlooked Solution
- • Empire Index - Harbinger Of Bad Things To C...
- • Consumers Believe It's Really A Recession
- • Inflation Index Flashes Warning
- • Bernanke Gives US Congress "The Finger"
- • Retail Sales & Jobless Claims
- • Why The Trade Deficit Is Warning Of Weak GD...
- • QE 3 - "To Infinity And Beyond"
- • No Fear - That's Not A Good Thing
- • More Fed Stimulus - As Expected
- • NFIB - No Jobs For You
- • Why Economists Don't Have A Clue About Jobs
- • Raising Taxes Won't Raise Revenue
- • Why The Jobs Report Is Worse Than It Seems
- • Why Oil Price Spikes "Feel" Worse
- • The Average Investor Doesn't Stand A Chance
- • How To Just Get By On Food Stamps
- • Jobless Still Jobless- Teens Hired For The ...
- • ISM Composite Index Showing Contraction
- • Outperforming The Market By 30% With No Ris...
- • ISM Report - Little To Be Excited About
- • Greenspan - QE Was A Failure
- ► June (38)
- • Market Failed At Resistance - Now What?
- • Full Employment - Hope vs Reality
- • Existing Home Sales Reflect Balance Sheet R...
- • Myths Of Retirement Planning
- • Implications Of Household Debt Deleveraging
- • LEI Warning Of Economic Stumbling Economy
- • Greece Ripple Effects Could Create US Finan...
- • Consumer Confidence Falls
- • Economy Failing Right On Time
- • New Home Starts - It's The Job Market Stupi...
- • Composite Price Index - Pushing Upper Limit...
- • Empire Composite Index Signals Economic Con...
- • PPI - Ratio Pointing To Economic Weakness
- • NFIB Employment Expectations Dispells 5% Ec...
- • Trade Deficit - A Roadmap To Economic Stren...
- • How Far Might A Bounce Go?
- • What Is Really Driving The Weakness In The ...
- • Obama Says He Has No Fear Of A Double Dip
- • NYSE Margin Debt
- • Beranke Speech - A Prelude To QE 3
- • Don't Get Suckered!
- • QE3 - Just A Matter Of Time
- • Job Report Shocker
- • Where's My Bottom
- • STA Risk Ratio Indicator Update - Still Cor...
- • ISM Composite Index Confirmed Market Top
- • Not The American Dream I Was Told About
- • Never Buy Stocks Again? Seriously?
- • Where Is The Confidence?
- • ISM Manufacturing Report Hits The Brakes
- • A Weaker Dollar Equals A Weaker Economy
- • Market Bounce
- • SF Bay Bridge - "Made In China"
- • Consumer Confidence At Recession Levels
- • The Decline Of The American "Saver"
- • Greece Fire - NY Post
- • The Breaking Point
- • Financial Profits Reduce Economic Prosperit...
- ► May (32)
- • Consumer Confidence Falls
- • Slide In Corporate Profits - Part II
- • Personal Incomes Still Feeding The Gas Tank
- • Change In Corporate Profits Leads To Market...
- • Economic Surprises - The Wrong Kind
- • New Orders For Durable Goods - Another Nail...
- • STA Buy/Sell Indicator Flashes Sell Signal
- • New Home Sales Not Inspiring
- • STA Economic Output Index Takes A Plunge
- • Debt To GDP And A Sustainable Level
- • The Virtuous Cycle Of The Economy
- • Economy Shifting Into Slower Gear
- • 7 Impossible Trading Rules To Follow
- • Housing Starts Fall - Again
- • Cyclical Bull Markets In Secular Bear Marke...
- • Empire Manufacturing Index
- • More Inflation For Consumers!
- • Headline Inflation Pushing Up
- • Weakness In GDP Continues (X-M)
- • Small Business Optimism Getting Worse!
- • Import Prices Flashing Warning Signal
- • Home Prices Following The Path To Destructi...
- • The Hyperinflation Index
- • Unemployment Rate Climbs To 9.0%
- • The Link Between Productivity & Jobs
- • Commodities Stumble
- • Jobless Claims Jump
- • ISM Composite Index vs S&P 500
- • ADP & ISM Non-Manufacturing Index Have A Lo...
- • Gallup: More Than Half Of Americans Still S...
- • "Let Them Eat IPads"
- • Have We Seen The Peak In This Business Cycl...
- ► April (22)
- • Fallacy Of The Falling Dollar
- • 1.8% GDP Not So Great!
- • Bernanke's Folly - High Oil Prices Are Flee...
- • Consumer Confidence - STILL Not So Confiden...
- • Tracking The Next Gasoline Induced Recessio...
- • New Home Sales Tick Up
- • STA Risk Ratio Throwing Off Warning Signal
- • The Philly Fed Survery Says....#&^%@!!
- • Americans Receive MORE In Government Handou...
- • NYSE Margin Debt Reaching Danger Zone
- • Housing Starts Not Starting
- • Pitchfork and Torches For The Rich
- • S&P Downgrades US Credit Outlook To Negativ...
- • Why You Can't Invest For The "Long Term"
- • Jobless Claims & PPI - Not Looking Better
- • Who Pays The Taxes!
- • Retail Sales Confirms Consumer Weakness
- • Gallop Poll Confirms NFIB Index - Economy S...
- • Small Business Still Not Optomistic
- • Trade Deficit Narrows - But Not In A Good W...
- • NYSE Margin Debt Climbs
- • High Commodity Prices Not The Result Of The...
- ► December (22)


